YT Release Shorts The application will take advantage of youTube Music licenses and will offer a service similar to that of the popular social network
YouTube is preparing an application similar to TikTok to compete with the popular social network, which is especially successful among the youngest (although over time it is reaching more people and they already have celebrities such as Justin Bieber or Sergio Ramos). It will be called Shorts – ‘short’, as the length of these videos in a way inherited from Vine – and is expected to arrive later in the year.
According to The Inquirer, the idea of the company would be to take advantage of this new platform to promote others such as YouTube Music, which at the moment is not having the expected success.
Want To Step Up Your Youtube Will Release Shorts, Its Tiktok Clone, Later This Year? You Need To Read This First
Thus, in Shorts you could use the entire catalog of Music songs to make short videos, something that TikTok already offers – and is one of its main attractions – but with a much more limited library. Anyway, since its launch is so far back in time, the details could change a lot.
The growth of TikTok has made several technology companies – especially those that are or have social networks – take notice of it and has baffled adults and the media around the world. The generation that saw youtubers long ago ‘aged’ and Instagram first and TikTok later took over.
According to Statista data, TikTok was the fifth most downloaded application in the Apple App Store in the week of March 26 to April 1 in Spain with 25,334 downloads. Although in Google Play it did not occupy a position of honor in the ranking, it remained close to the top 5 with 82,403 downloads.
Despite the competition of video call services or streaming series and movies in these times of confinement, the social network made its place. It is not surprising, since according to Sensor Tower it is close to 2 billion downloads and exceeded 113 million in February alone. It is estimated that it has 800 million monthly active users who open the application an average of eight times a day.